Publication:
A data fusion approach with mobile phone data for updating travel survey-based mode split estimates

dc.contributor.authorGraells-Garrido, Eduardo
dc.contributor.authorOpitz, Daniela
dc.contributor.authorRowe, Francisco
dc.contributor.authorArriagada, Jacqueline
dc.date.accessioned2023-08-16T17:24:52Z
dc.date.available2023-08-16T17:24:52Z
dc.date.issued2023
dc.description.abstractUp-to-date information on different modes of travel to monitor transport traffic and evaluate rapid urban transport planning interventions is often lacking. Transport systems typically rely on traditional data sources providing outdated mode-of-travel data due to their data latency, infrequent data collection and high cost. To address this issue, we propose a method that leverages mobile phone data as a cost-effective and rich source of geospatial information to capture current human mobility patterns at unprecedented spatiotemporal resolution. Our approach employs mobile phone application usage traces to infer modes of transportation that are challenging to identify (bikes and ride-hailing/taxi services) based on mobile phone location data. Using data fusion and matrix factorisation techniques, we integrate official data sources (household surveys and census data) with mobile phone application usage data. This integration enables us to reconstruct the official data and create an updated dataset that incorporates insights from digital footprint data from application usage. We illustrate our method using a case study focused on Santiago, Chile successfully inferring four modes of transportation: mass-transit (all public transportation), motorised (cars and similar vehicles), active (pedestrian and cycle trips), and taxi (traditional taxi and ride-hailing services). Our analysis revealed significant changes in transportation patterns between 2012 and 2020. We quantify a reduction in mass-transit usage across municipalities in Santiago, except where metro/rail lines have been more recently introduced, highlighting added resilience to the public transport network of these infrastructure enhancements. Additionally, we evidence an overall increase in motorised transport throughout Santiago, revealing persistent challenges in promoting urban sustainable transportation. Findings also point to a rise in the share of taxi usage, and a drop in active mobility, suggesting a modal shift towards less sustainable modes of travel. We validate our findings comparing our updated estimates with official smart card transaction data. The consistency of findings with expert domain knowledge from the literature and historical transport usage trends further support the robustness of our approach.
dc.description.versionVersión publicada
dc.format.extent22 p.
dc.identifier.citationEduardo Graells-Garrido, Daniela Opitz, Francisco Rowe, Jacqueline Arriagada, A data fusion approach with mobile phone data for updating travel survey-based mode split estimates, Transportation Research Part C: Emerging Technologies, Volume 155, 2023, 104285, ISSN 0968-090X, https://doi.org/10.1016/j.trc.2023.104285.
dc.identifier.doihttps://doi.org/10.1016/j.trc.2023.104285
dc.identifier.urihttps://repositorio.udd.cl/handle/11447/7914
dc.language.isoen
dc.relation.projectANID #PAI77190057 and ANID Fondecyt de Iniciación #11220799
dc.subjectMobile phone data
dc.subjectMode split
dc.subjectGlobal south
dc.subjectData fusion
dc.subjectData integration
dc.subjectMatrix factorisation
dc.titleA data fusion approach with mobile phone data for updating travel survey-based mode split estimates
dc.typeArticle
dcterms.accessRightsAcceso abierto
dcterms.sourceTransportation Research Part C: Emerging Technologies
dspace.entity.typePublication
relation.isAuthorOfPublication6b2ad604-e731-4661-9d97-a94069b9a4f9
relation.isAuthorOfPublication.latestForDiscovery6b2ad604-e731-4661-9d97-a94069b9a4f9

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