The power of food advertisements: A brief mindfulness instruction does not prevent psychophysiological responses triggered by food ads

Baquedano, Constanza; Martinez-Pernia, David; Soto, Vicente; Rivera-Rei, Álvaro; Zepeda, Antonia; Vasquez-Rosati, Alejandra; Guzmán-Lavín, Eugenio J.; Ugarte, Carla; Cepeda-Benito, Antonio; Lopez, Vladimir; Silva, Jaime

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The power of food advertisements: A brief mindfulness instruction does not prevent psychophysiological responses triggered by food ads

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The power of food advertisements: A brief mindfulness instruction does not prevent psychophysiological responses triggered by food ads.pdf (2.9 MB)

Date

2025

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Article

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Artículos Psicología

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5

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Authors

Baquedano, Constanza

Martinez-Pernia, David

Soto, Vicente

Rivera-Rei, Álvaro

Zepeda, Antonia

Vasquez-Rosati, Alejandra

Guzmán-Lavín, Eugenio J.

Ugarte, Carla

Cepeda-Benito, Antonio

Lopez, Vladimir

item.page.doiurl

https://doi.org/10.3390/brainsci15030240

URI

https://hdl.handle.net/11447/10876

item.page.extent

23 p.

item.page.accessRights

Acceso abierto

Abstract

Background: Exposure to visually appealing food items can enhance their subjective realism, leading to increased cravings, salivation, and automatic approach tendencies. Prior research suggests that b...

Citation

Baquedano, C., Martinez-Pernia, D., Soto, V., Rivera-Rei, Á., Zepeda, A., Vasquez-Rosati, A., Guzmán-Lavín, E. J., Ugarte, C., Cepeda-Benito, A., Lopez, V., & Silva, J. R. (2025). The power of food advertisements: A brief mindfulness instruction does not prevent psychophysiological responses triggered by food ads. Brain Sciences, 15(3), 240. https://doi.org/10.3390/brainsci15030240

Keywords

Subjective realism , Mindfulness , Dereification , Advertised food , Approach– avoidance tendencies , Salivation , ERPs

item.page.dc.rights

Atribución-NoComercial-CompartirIgual 3.0 Chile (CC BY-NC-SA 3.0 CL)

item.page.dc.rights.url

http://creativecommons.org/licenses/by-nc-sa/3.0/cl/

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