Browsing by Author "Cotapos, Francisco"
Now showing 1 - 1 of 1
Results Per Page
Sort Options
Item Renew Your Wardrobe: ‘Climbing the Cordillera’(2016) Kuschel, Katherina; Cotapos, Francisco; Hercovich, SebastiánCecilia Membrado is the founder of a marketplace platform for buying and selling second-hand fashionable clothes, that was established in Argentina in 2014. Cecilia needs to take her business to a global scale, starting with opening operations in Chile. The case details all the initiatives taken by the entrepreneur in her start-up and to resolve the issues on her journey to achieve success to the case is largely developed from primary sources.