DSpace Repository :: Browsing by Author "Kendall, Lori D."

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Positive-impact companies: Toward a new paradigm of value creation
(2021) Pavez, Ignacio; Kendall, Lori D.; Laszlo, Chris
The increasingly visible effects of climate change, the degradation of ecological systems, growing income inequality, and high levels of stress and disengagement in the workplace have dramatically increased corporate awareness of the need for integrating sustainability into business strategy. However, the focus of this awareness has largely emphasized finding ways to reduce the firm's harmful impact from “bad” to “less bad” (e.g., when a company cuts its CO2 emissions by 50%). While this helps firms be less unsustainable, it diverts their focus from creating a more flourishing world, a place where people everywhere live in healthy communities, prosper, and can live life to the fullest. We propose that it is time for leaders to shift their thinking, and for companies to refocus their efforts, from reducing harm to making a positive impact, which we define as increasing economic prosperity while contributing to a healthy regenerative natural environment and improving human well-being.